Working Process

Project objective

The client is a furniture brand seeking to develop the catalog for its upcoming collection. To this end, carefully designed scenes were created to highlight the quality, design, and potential of each piece. The project was developed in close collaboration with the interior design team, with the aim of creating coherent and attractive visual proposals, aligned with a single style that faithfully represented the brand’s identity.

Documentation

The client sends all the necessary material to start the project; plans, furniture, art direction, moodboard, reference images, etc

project formalization

Sending of quotation

Establishment of timeline

Signing of contract

Payment 1 (50% of the total)

Reservation of project start date

Phase 1

(Initial phase)

Sending preview images

They can be sent without materials, just to validate volumetry, proportions and spacing.

Corrections: Round 1 (free)

the customer makes minor changes to the image

Phase 2

Sending preview images 2

Will generally be sent in low resolution

Corrections: Round 2 (free)

the customer makes minor changes to the image

Phase 3

Sending preview images 3

Will generally be sent in low resolution. If the client wants more changes the next round of corrections will have an increase in price.

Phase 4

Sending cameras

Will generally be sent in low resolution. The client has the possibility to choose the extra cameras he wants to render.

Phase 5

high quality rendering

Once the images have been chosen, they will be rendered in high quality and the corresponding post-production in photoshop will be done for each selected image.

post-production